Petrol – Coffe To Go

Posted By Frle / Behind the Scenes / No Comments

Shooting the Petrol commercial was a whirlwind three-day adventure, kicking off each day at the break of dawn and sprinting through neighborhoods, all leading up to the grand finale at a Petrol Coffee machine.

What really stood out? The sheer curiosity from bystanders. Picture this: the director and our star, lungs and legs burning, tearing through the streets to a Petrol station, all while onlookers gazed on, bewildered but clearly entertained.

Stamina was key. Hauling a camera rig isn’t for the faint of heart. Imagine lugging around a beast that weighs nearly 10kg, outfitted with all the bells and whistles… lenses, a remote follow focus, and a wireless monitor. And let’s not forget the times we brought out a light dolly for those extra smooth shots.

Dolly-in in slowmotion

The tools

This ad demanded nothing but the best in filming, lighting, and post-production technology. For the first time, we unleashed our shiny new Blackmagic 4.6K URSA Mini camera. The camera’s 15 stops of dynamic range, capturing every detail in raw, made the colors pop like never before in post-production. Every edit, from the snappy jump cuts to the meticulous color grading, was executed flawlessly in Davinci Resolve, showcasing the full glory of 4.6K without a single hitch.

Color Grading in Davinci Resolve

Color Grading in Davinci Resolve

The aim was to create a sense of anticipation, leaving viewers on the edge of their seats, curious about the reason behind the protagonist’s urgent dash. Beyond the suspense, the ad highlights the pivotal role of coffee in modern life; not just as a morning pick-me-up but as a vital part of our daily routines, powering through business deals and personal moments alike.


As the sun set on each day of filming, the scenes we captured weren’t just footage—they were memories, beautifully encapsulated moments of teamwork and tenacity. And with each successful shot, our hunger for new adventures only grew, ready to chase the next challenge on the horizon.